Nonprofit webinar recording

10 writing tips to supercharge your fundraising messages in 2022

10 writing tips to supercharge your fundraising messages in 2022

Inspiring people to make a planned or major gift to your organization is difficult work. And it often relies on being able to craft emotionally-moving, effective fundraising appeals. To get your biggest gifts, you need to learn how to break through the noise and immediately hook your potential donors.

In this popular webinar series on nonprofit writing, attended by more than 1,000 fundraisers, we break down how you can make your written messages stand out, hook and engage your readers, and create compelling appeals.

Watch Patrick Schmitt, the Co-CEO of FreeWill, to learn the writing best practices you need to be a more effective fundraiser this year.

In this webinar, we covered:

  • Why writing matters & what makes writing ‘good’
  • Tips for writing mass fundraising emails
  • How to craft personal, persuasive one-to-one emails
  • Best practices to get supporters’ attention
  • Examples of effective messaging

View our past webinars or nonprofit resources.

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