Webinar recording

4 strategies for navigating fundraising events in 2021

This webinar is worth 1.0 CFRE credits.

With COVID-19 vaccines rolling out, but cases continuing to rise across the US, nonprofit professionals have been left wondering when they’ll be able to host in-person events again. As a major way to bring in revenue and connect with donors on a personal level, events are an important part of fundraising strategy. However, older donors, who often make up a large portion of those invited (especially for planned and major giving), may still see in-person events as too risky until late this year. 

Watch Patrick Schmitt, the Co-CEO of FreeWill, to learn projections for in-person vs virtual event timelines and how fundraisers can navigate and plan events in 2021.

In this webinar, we covered:

• How to prep for fall fundraising events
• Worst & best-case scenarios for in-person event timing
• Tips for planning virtual events & raising funds
• How to effectively engage supporters online