10 writing tips for fundraising planned & major gifts in unprecedented times

From a potential recession to the coming midterm elections, it will be more challenging than ever for nonprofits to command attention. To secure crucial planned and major gifts, fundraisers will need to break through the noise and immediately hook their supporters. It will come down to mastering techniques for powerful writing.

In this popular webinar series on nonprofit writing, attended by more than 1,000 fundraisers, we break down how you can make your written messages stand out, hook and engage your readers, and create compelling appeals.

Watch Patrick Schmitt, the Co-CEO of FreeWill, share writing strategies to help you create fundraising appeals that communicate your organization’s impact and persuade donors to give.

In this webinar, we cover:

• Why writing matters & what makes writing effective
• Tips for writing mass fundraising emails
• How to craft impactful one-on-one emails
• Writing tips and strategies to stand out in a competitive environment

View our past webinars or nonprofit resources.