2026 end-of-year smart giving
Date & Time: Thu, August 13 at 1:00pm ET
Length: 30 minutes
Who should attend: All FreeWill Smart Giving Suite partners
Will a recording be available? Yes, and it will be sent to all registrants
You've worked hard all year long to educate your donors on the benefits of giving non-cash assets like stocks/crypto or from special accounts like IRAs/DAFs. Now it's time to leverage urgency and impact to ask donors to give their very best gift by December 31!
Calendar year-end is prime time for smart giving, and end-of-year outreach is vital for success with the Smart Giving Suite. Failing to spotlight smart gift options at year-end will lower your chances of receiving smart gifts before year-end.
Let's get a plan in place! Join us on Thursday, August 13 at 1:00pm ET to learn:
- Why participation is essential in the end-of-year smart giving campaign
- Specific outreach strategies for year-end, including "must haves" and "nice to haves"
- Compelling messaging options for your email outreach
- How to opt into the campaign before the November 13th deadline
Can't attend live? Register anyway. The recording will be sent to all registrants!
