Campaign info session
2025 Year-End Smart Giving
You've worked hard all year long to educate your donors on the benefits of giving non-cash assets like stocks/crypto or from special accounts like IRAs/DAFs. Now it's time to leverage urgency and impact to ask donors to give their very best gift!
Calendar year-end is prime time for smart giving, and end-of-year outreach is vital for success with the Smart Giving Suite. Failing to spotlight smart gift options at year-end will lower your chances of receiving smart gifts before December 31.
Want to leverage DAF Day (October 9th) in your year-end campaign? We have a plan for that, too!
In this strategy session, we shared:
- Why participating in the end-of-year smart giving campaign is so important
- Specific outreach strategies for year-end, including "must haves" and "nice to haves"
- Compelling messaging options for your email outreach
- How to opt into the campaign before the November 14th deadline
Don't wait. Watch the recording or download the presentation today, so you can plan your year-end strategy well in advance!
