QCDs in 2026: Why they're having a moment and how to adapt your strategy
Qualified Charitable Distributions (QCD) from traditional IRA accounts are having a moment. An aging U.S. population and tax law changes that took effect January 1st are making them more appealing than ever to donors age 70.5+.
So what exactly are QCDs? Why are they so beneficial for mature donors? And how can they help nonprofit organizations secure larger gifts and raise more money in 2026?
In this webinar, we shared new research on IRA giving and how QCD conversations with older donors are evolving. We covered what the data reveals, where nonprofits may be missing opportunities, and what it means for your fundraising strategy this year.
Led by Lauren Winther-Hansen (Nonprofit Training Lead) and Jordan Lehr (Principal Strategist), this informative session covered:
- What is a QCD, briefly?
- Why QCDs are having a moment in 2026
- 5 key takeaways from FreeWill’s 2026 QCD Report
- 5 strategies to secure more QCDs this year
