2026 tax season & smart giving
Sweeping changes to U.S. tax law took effect on January 1. Some donors may not be aware that those changes could affect their charitable giving, while others may be confused about how to give most efficiently and impactfully this year.
Plus, at tax time finances are already top-of-mind — and for Americans who find themselves with a tax bill, one question surfaces: How can I reduce my taxable income this year so I won't owe again next year?
In this live training, we shared:
- Why tax season 2026 is an important moment for smart giving education and awareness building
- Outreach strategies for the campaign ("must haves" and "nice to haves")
- An important reminder about Smart Giving Suite widgets
- New messaging options for your email outreach
- How to opt in to the campaign before the April 3rd deadline
Watch the recording and get ready to plan a tax season strategy that will drive results!
➡️ Access campaign resources in the Marketing Library.
